Pinterest Tag

People plan trips on Pinterest months before they book them. If you advertise there, the Pinterest Tag tells you which pins and campaigns actually turn planners into guests.

The tag tracks what visitors do after arriving from Pinterest, so you can report conversions, measure your return on ad spend, and build audiences to retarget. Pinterest's optimisation also improves as it learns which visitors go on to book.

Enter your tag ID and it loads on every page. Events, audiences and reporting are in your Pinterest Ads dashboard.